Step by step guide: How to create an email journey with DotDigital

  1. Make an email personalization
  2. Create a journey

1. Make an email personalization


Creating an email personalization

  • When DotDigital is connected as an app, you can select Email templates within the personalizations.

    Dotdigital_Personalization.png

  • Create the personalization as you are used to in Spotler Activate. To find more information on how to create email personalizations, please check our email personalization guide. Save and publish this personalization to use in the journey builder later.

Tip: Did you know you can add labels to your personalizations? This can be done by clicking the label option behind the personalization name, when editing. Add an email label to keep all the email personalizations organized.

 

2. Create a journey


Creating a journey with Dotdigital trigger

  • To create a journey which sends out an email you start by creating a new campaign email in DotDigital.
  • If you want to use the personalized block, you add the external dynamic content block:

    Dotdigital_external dynamic.png

  • Now go to the journeys in Squeezely and in your journey add the email node. In this node, you can add the Campaign mail and the personalization you just created:

    Dotdigital node.png

  • To create the dynamic block, copy the URL given in the box and paste it in the settings of the dynamic content block:

    Dotdigital_address.png

  • Your block in the email will look like this:

    Dotdigital_Basket.png

  • Save the email and the journey and you are ready to test and send out emails.

Note: Once an email campaign is send, you cannot edit the mail, so please test it first without the personalized block, before testing it a final time with the personalization. The personalization in Spotler Activate can be changed without changing the email in DotDigital