And as always: A lot of improvements behind the scenes (including our migration to Velia) to keep everything running fast and smooth.
New:
Predictive AI Overview page
Spotler Activate Predictive AI is a premium app to improve audience targeting. This feature uses predictive models in collaboration with Activate Pro (former Spotler Cross Engage) to help create audiences based on predicted purchase behaviors and churn risk. It adds a new layer to the targeting strategies already possible in Spotler Activate.
The key update in this release is that you can now click on Predictive AI on the left to open an overview of your Predictive AI results.
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You will see the following dashboard:
Gain instant insights into customer behavior and revenue forecasts.
➡️ Read more about this Overview in the article: Predictive AI.